Ever heard of a Rube Goldberg machine?
It’s a machine intentionally designed to perform a single task in an indirect and overcomplicated fashion.
Dunno ’bout you, but it made me chuckle a bit.
It actually reminds of how a lot of people I know are doing when writing email copy.
They overcomplicate a very simple task.
It starts with closing the door behind them. Then, spending a few minutes to attract the energy of the universe and magically come up with an inspiration. That’s when they’ll start the arduous task of writing the email. They’ll spend hours and hours hammering the keyboard to come up with the ‘perfect email’ that will blow the pants off their subscribers.
That might be a little exaggerated. Lol!
But you’re getting my point?
When it comes to writing emails, the proof of the pudding is not in the words you use, but the sales you made.
Here are two things you can do to write email faster:
#1: Write Like You Talk
When writing emails, just write like you talk — warts and all.
What I mean is, write like the way you talk with a normal person in a face-to-face conversation.
Use words that you normally use when talking with someone.
Avoid being verbose and don’t dare to look more intelligent with words that your readers won’t understand unless they get a dictionary.
#2: Limit Yourself to 30 Minutes
I’m also a huge believer of the old adage that says, “Money is attracted to speed.”
So you should not spend more than 30 minutes writing an email.
‘Dumb down’ things a bit.
Get a timer and decide that you’ll only write for 30 minutes.
It might take a bit of practice, but you’ll get faster every time you do it.
What you should expect?
When you do this, two things will happen:
First, You’ll write faster.
And second, you’ll let your unique personality shine through your emails.
Both important to writing emails that don’t sound like a robot or an overhyped ad guy on TV.
Anyway, if you want some cool demonstration of emails written using this approach, then make sure you grab a copy of my new book: Email Copywriting Handbook.
All you have to do is model those emails and adapt it to your market, and soon enough, you’ll be one of the most prolific email copywriter in your industry — leaving your competition thousand miles behind.
Get it on the link below.
For More High-Level Tips About Email Marketing & Email Copywriting, Grab Your Free Copy of My New Book: EMAIL COPYWRITING HANDBOOK
Go here: http://bit.ly/RomEmailCopyBook
